Creations: Social Media Tiles
Checkout each post and their descriptions and creative decisions that were taken linking to communication goals. Under each post, click on Insights link to proceed to Insights page and see their performance on each platform.
Wear it Purple Day
The aim of this post was to convey GOGO's support towards providing an inclusive and safe place for young people from the LGBTQ+ community. Although social media tile was enough to show support across social media, however, staff were encouraged to wear purple and take pictures to send a compelling message of GOGO's support for change.
R U OK Day
This post was targeted to reflect on GOGO's workplace culture and values in supporting mental health. For this post, R U OK? organisation had a sign-up option for workplaces to access social media tiles to and that opportunity was used effectively to open networking chances between the organisations.
International Equal Pay Day
This day was very crucial to GOGO as it complies with supporting women with equal rights, one of the main goals of GOGO events. Therefore, this video was creatively crafted to acknowledge the Australian Women who fought for equal pay and connect GOGO's values in order to increase brand identity as a community driven organisation.
World Mental Health Day
This post was made to increase awareness on GOGO's values indicating support towards mental health. Adequate research was carried out to ensure the message and design of the tile that was appropriate to GOGO's values. The visual aspects and icons exhibit GOGO's brand identity and caption voice resonates with targeted stakeholders.
International Day of the Girl Child
This post was generated to encourage girl children's vision for the future and to support their dreams and employment opportunities. The tile was designed to demonstrate multi-talented children and to evoke the rewarding emotions of stakeholders.
Upcoming Tiles
These are the tiles for upcoming days that are scheduled for GOGO' social media accounts.
